VeVe Master Collector Program — Start Here
Welcome to the Master Collector Program (MCP)! Here you’ll find everything you need to know about this loyalty program designed to reward VeVe Collectors. With the MCP, you can level up by being an active VeVe Collector and completing objectives, all while gaining benefits in your quest to reach the highest level of Master Collector. Let’s dig in.
Summary
At its core, the Master Collector Program consists of Levels and Ranks. Levels and Ranks are mutually exclusive. Levels start at Level 0 (for new users) and increase as the Collector earns Points. Each Collector also has a Rank. A Collector’s Rank is determined by their activity relative to other Collectors. For example, the top percentile of Collectors will likely have a high Level and the Rank of Master Collector. The MCP offers a new and exciting way to gamify the collecting experience whether you’re new to digital collectibles or collecting in general. Below are some key elements of the program – to learn more about any particular piece, visit the links below.
- All new Collectors are automatically enrolled in the Master Collector Program, and through in-app activities, can progress through a range of Levels and Ranks to become a Master Collector.
- All new users begin at Level 0 and increase as the Collector earns Points. Levels are capped at #100.
- Each VeVe Collector also has a Rank, beginning at Starter, and a Collector’s Rank position is determined by their activity relative to other Collectors. There are 22 Ranks.
- Points can be redeemed for a range of in-app perks, features, and benefits, beginning with additional waitlist entries.
- As the MCP expands, Points will also grant access to new VeVe features. For example, Burning and Crafting, Level/Rank-based privileges, OMI Reward Tiers, and more.
- As Collectors reach specific milestone Levels and Ranks, they will gain access to platform “benefits” such as new or gated features within VeVe.
- Spending Points does not affect Levels or Ranks.




